Advertisements, AI, and Fake News: Political Campaigns on Social Media

Delving into past elections in Poland, Bangladesh, India, and Venezuela, this article explores the crucial significance of social media for electoral campaigns. Unsurprisingly, social media is evolving into an essential tool for political parties to reach specific groups of voters, and to counter campaigns of the opposition. Yet, in countries like Bangladesh, they have also turned into a dangerous weapon employed by the ruling party to silence their opposition. Despite the discrepancies of the countries mentioned, social media features like artificial intelligence paired with fake news have the potential to become a universal threat to democracy.